Monday, November 23, 2009

Do small businesses invest in technology?

Hi ! Was just wondering if small businesses really invest in cutting edge technology? Does the size of the company matter or is it the awareness level of the owners which is the deciding factor? What about 'Peer Pressure' - the need to adopt technology because others in the same business are doing it?

In other words, what would make a small business (and remember, they make up the bulk of the Indian market) spend money on the latest technology? I am seeking an answer to this question. Your inputs are welcome.

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